Aprilia Selly Karina Falupi et al. 2026. Pengaruh Electronic Word of Mouth (e-WOM) dan Social Media Marketing terhadap Keputusan Pembelian Rendang Erika: The Influence of Electronic Word-of-Mouth (e-WOM) and Social Media Marketing on the Purchase Decisions for Erika’s Rendang. Jurnal Agriness. 4, 2 (Aug. 2026), 65–76. DOI:https://doi.org/10.24036/agrnes.v4i2.179.